Not About Us

A simple Thank You. Let’s leave it at that.

A simple Thank You. Let’s leave it at that.

Charities are suffering. Donations are down since the pandemic struck. Of course, people are suffering too, many having to make do with a fraction of thier pre-Covid income and the uncertainty of what lies ahead. Still, there’s a sad irony in donations being low at a time when savings are at record levels. A key […]

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A simple Thank You. Let’s leave it at that.
By
Conor Horgan
Posted
Mar 31st, 2021
The employer brand: how to cultivate it

The employer brand: how to cultivate it

“If you lose money for the firm, I will be forgiving. If you lose reputation, I will be ruthless.” I’ve used Warren Buffett’s words of warning previously, but they set the scene nicely for a blog on employer branding, a very current buzzword in HR circles.   Employer branding is how organisations create a reputation as […]

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The employer brand: how to cultivate it
By
Conor Horgan
Posted
Sep 7th, 2020
Am I hearing you properly?

Am I hearing you properly?

In today’s world, “virtual” is a good thing. It’s efficient, it saves money, it’s progressive. Not when it comes to communicating, apparently. That was the import of a talk by expert Dr Nick Morgan at an event hosted recently by the MBA Association of Ireland at Masons Hayes & Curran in Dublin. Author of “Can […]

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Am I hearing you properly?
By
Conor Horgan
Posted
Feb 21st, 2019
Mexican post-match conference takes the biscuit, and a lot more

Mexican post-match conference takes the biscuit, and a lot more

  We may not always appreciate it, but I think sports fans in Ireland and Britain can be thankful that we are spared the worst excesses of commercial intrusion on the games we love. Watching La Liga on a Sunday night, I always feel the electronic pitchside advertising is that more distracting than its Premiership […]

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Mexican post-match conference takes the biscuit, and a lot more
By
Conor Horgan
Posted
Aug 20th, 2018
Creativity – all in the delivery?

Creativity – all in the delivery?

  For those in adland who bemoan the supremacy that technology is enjoying over creativity, John Gapper’s article in the FT on the Cannes Lions festival  (“Advertising’s creative vision is old fashioned”) ) will be a less than edifying read. In fact, the world’s premier knees-up for advertising creativity reads more like a tech fest. […]

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Creativity – all in the delivery?
By
Conor Horgan
Posted
Jun 21st, 2018